Monday, February 26, 2018

Twitter


Think of Twitter as a blogging website but a live mini version that allows you to connect with people from across the world sharing thoughts and ideas through what is called tweeting. Twitter was one of the most clever forms of social media due to the instant posting from users all over the world. There isn't anyone you can't follow on twitter from celebrities to athletes to even personal icons.

Jack Dorsey created twitter to enable text messaging to have a cross platform capacity, work on phone, computers and other devices.  Twitter's value is in the billions as a platform that was started as free social messaging tool. The twitter bird is a mountain bird with a little bit of humming bird added in. The bird symbolizes a representation of freedom, hope and limitless possibility according to former creative director of twitter Doug Bowman. Twitter has grown to become apart of the mainstream over the course of the last 11 years as an outlet for news, sports and pop culture updates. 


People I follow on twitter are other college students of South Carolina State University to stay updated with whats going on with the student life on campus. Followers such as Barack Obama and Oprah Winfrey tweet inspirational and motivational quotes.

Twitter continues to expand its brand as users continue to tweet millions of tweets daily. 

Tuesday, February 6, 2018

Linkedin

Linked is a social media platform established for business and employment oriented goals of networking. The platform is used for searching for employment opportunities and as an employer recruitment tool. Any and everyone trying to expand their professional network has a a LinkedIn. 

There are many features that can be utilized on the site such as the recommender and endorser. This feature allows for individuals to give you accreditation on previous employment and skills. The professional gallery is essentially your resume but a short hand copy of it, to showcase previous work experiences. 

Xavier Black a biology senior at Claflin University, also one of my connections professional galley is well presented and articulated about his skills and assets he can bring to a company. His profile picture could be better even though he is professionally dressed in the photo, his eyes are closed. 

On my Linked site the goal is to convert a college student with a vast amount of experience in the field of communication essentially enough to earn an entry level portion at a marketing/ PR firm upon graduation 

Wednesday, October 11, 2017

Journalist Vs. Public Relations (PR)



When it comes to the battle of Public Relations (PR) and Journalists it’s like a love hate relationship. Depending on what the topic of the discussion is all depends on what side of the table they are sitting on. If a story being covered is going against the reputation of one of their clients, is what is called a, “PR Nightmare.” It doesn’t matter if the journalist’s story is true or false in regard to the clients it’s the PR’s job to make that clients shine even in the darkest corners of the room. Managing reputations is what they do it’s their purpose to influence the public opinion of their client by any media means necessary. The conflict occurs when a journalist conduct research on a story and publishes a story that is newsworthy to the public but damaging to the client of a PR, but not all journalistic stories are negative in the public eye. Some story can in fact help the PR’s job by building the reputation of the client. A journalist depending on the market is typically larger than a PR’s because of the media outlets of choice. Their relationship is like night and day it all depends on  the battle.

Welcome Ms. Pryor

On behalf on the Bulldog Family and the Communications department we would like to welcome our newest professor Ms. Tywanna Pryor.  Ms. Pryor attended Edward Water College in Jacksonville, FL on a softball scholarship where she would graduate with her Bachelors in Mass Communications. The Jacksonville native got here first internship while in college at new station, WJXT. After graduating Ms. Pryor didn’t go straight until the field until nine months later when she received a call from Midlands, Texas. The job was 22 hours away for a recent college grad who had never lived outside the state of Florida. After her 2nd phone interview, Pryor made the decision to leave Florida and began a career as a reporter that would later on intel being a great decision.  Overnight Pryor went from bartending to a one year contract. Now, Midlands Texas being a startup market they were 178 on the list so Pryor was one making 19,000, to make ends meet she saved every penny and started back bartending on the weekends. After that one year contract was up Pryor’s career continued to grow over the years she reported at another station and produced at two more as well. Her last station was WJAX/WFOX a CBS affiliate in Gainesville, FL number 47 on the market. Her duration with the CBS affiliate was about 5 years where she had access to multiple things such as drone video/footage. The drone footage came in handy when her station covered the late story of Hurricane Irma. Out of one of four stations in Jacksonville, her station was the only one to get live coverage of the Jacksonville native, Tim Tebow. After assisting with her own alma mater with resume building and mentoring, Pryor got the calling to be in the classroom again but on the other side of the desk. After completing her Masters at Full Cell University in August. She got her offer to be a part of Bulldog Country. Welcome to the Family, Ms. Pryor. 

Monday, October 9, 2017

Student Sound Off!


“Student Sound Off” Many sparks are flying across the NFL with many players deciding to either take a knee during the National Anthem or locking arms with one another to stand against police brutality and the oppression of the African American community in our country. President Trump has spoken on social media telling NFL fans that they should boycott the NFL for not supporting the American Flag and National Anthem. A protest that started with one man has now reached the Oval Office, Colin Kapernick your career was worth it. “Student Sound Off.”

Monday, September 4, 2017

Photoshop Take One!


(Using my IPhone 7) This photo was taken at Ft Knox, Kentucky Cadet Summer Training before the cadets of 6th Regiment Basic Camp conducted their 6-mile road march. The road march would test their overall physical and mental fortitude as their graduation requirement upon completing Basic Camp. This sunrise I feel captured the moment of almost completion of camp, they could see the end of camp slowly rising in the horizon.
After utilizing Adobe Photoshop CC 2017, I was able to bring out more of the details in the picture. I edited the Brightness dropping it down to -80 and increasing the contrast all the way up to 100. Then I adjusted the levels of the image to 1.03 and increased the exposure to 1.51 dropping the offset to -0.063. I didn't tamper with the Gamma Correction so that was left at a default setting of 1, thus the completed image. It overall made the bottom of the image darker making the background of the cadets faded out but it brought the sun rise to life. Photoshop gave me the ability to enhance the color scheme of the sun rise making the colors more dynamic in the photo. 

On Photoshop, you have the ability to do many things to images. One of those things is the ability to add a text box. In the picture to the left, I added a text box with the statement, "Rise & Shine." In the utility bar on the left side of Photoshop, there is a T, this allows you to add text boxes. In my image, I used the Appl Chancery, font size 36, with a white font color to just make it more visible on the colorful scheme.

Bulldog Scavenger Hunt

The Bulldog Scavenger Hunt was designed as an engaging assignment to locate all the Bulldogs on the campus of South Carolina State Univers...